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Package labels are the most commonly seen stickers on any product. These labels, though they are common, hold the most important information about the product. They generally display the contents, weight, quality, ingredients, date of manufacture, date of expiry, code or batch number of the product etc. Due to the information provided on these labels, they are know as product package labeling in India.

We have decades of label manufacturing expertise and have been label suppliers of product labels for several industries. We are one of the very few label manufacturing companies in India that have a complete in house pre press facility. Being one of the pioneering label printers in India/label suppliers has allowed us to streamline our self adhesive label production process so that we can offer quick, reliable, quality service with competitive pricing. Since inception, our label manufacturing company has been extraordinarily careful and consistent in our quality, delivery, pricings and catering to our customer’s minutest needs.

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Which is the Best Packaging Design for Product Label or Customer?

Singles are individually cut and normally ordered in quantities below 250. You can print at least 25 singles packaging labels. This is recommended for applications done by hand. There are four standard shapes: square, rectangle, oval, and circle —all available for singles and roll labels. The singles format offers other alternative shapes for out-of-the-box brands: hexagon and arch for a typography-based look or starburst and heart for a custom design.

Roll labels are ordered in quantities of at least 250 pieces. One roll fits a standard-sized automated label dispenser. This is ideal for the fast and easy application on hundreds to thousands of items. Custom shapes are accommodated for roll labels. After selecting “Custom”, you can combine your preferred width and height on the online calculator.

Brand or Product Labels

To showcase the name of the product or your brand to boost brand identity and awareness

Ingredient and Nutritional Labels

To list ingredients and nutritional information, and to inform customers about potential allergens or specific dietary requirements

Barcode Labels

To help with product identification, inventory management, and pricing at the point of sale

Handling/Storage Labels

To provide instructions for proper handling, storage conditions, and shelf life of the product

Safety Labels

To raise awareness of any safety precautions, hazard warnings, or usage instructions for products that might pose some form of risk

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The different types of packaging labels

There are a wide range of packaging labels you might want to consider, depending on your products and your priorities. Here are some of the most commonly used labels:

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How to design your own packaging labels

Keep it on brand

Consistency is key when it comes to branding. Your packaging labels should align with your overall brand identity, including your logo, color scheme, fonts, and brand voice. Think of it like this: your audience should be able to recognize your label and instantly associate it with your brand.

Decide on the shape

Labels come in a wide range of shapes and sizes, so choose one that complements your product and its packaging, and aligns with your brand image. Standard shapes for packaging labels include rectangle, square, round, and oval. But there’s nothing stopping you from going for custom shapes! Unique, cut-to-size labels can add a sense of fun, playfulness, and creativity – if these are qualities that resonate with your brand, then get experimental!

Research your target audience and competitors

Start by spending some time researching your target audience. You’ve likely already got a pretty good idea of who they are and what they like, but dig deeper to identify current trends and preferences. You could even host a focus group or share an online survey to learn what they’d find most helpful and most visually appealing. Then turn your attention to your competitors. 

Use an online design tool for a professional-looking label

Online design tools like Adobe Illustrator and Microsoft Publisher make it easier than ever to design professional-looking labels. These tools offer a range of pre-made templates, fonts, images, and graphics, so even non-designers can achieve a thing of beauty! Check out our guide to the best packaging design software and choose a tool that suits your skill level.

When designing your labels, make sure they’re super clear and easy to read, no matter what size labels you’re working with. s! 

Frequently Asked Questions

Yes, you can print packaging labels on waterproof 4 mil. vinyl or BOPP. Both materials are waterproof and stay good as new even when exposed to moisture.

Outer packaging would require a label that shows the recipient’s address and your company name. Inner packaging protects your item within the outer packaging. You may need a label to brand a sealed bag or wrap around the item itself.

Finally, product packaging is what identifies your item and shows any other information they need to know about your product.
You can use packaging labels on corrugated cardboard boxes, envelopes, clear product containers, and other materials that are delivered through the mail.

Yes, you can request a PDF proof before the artwork is printed. Note that you need to approve the PDF file before it goes to production. Our customer service team will coordinate any changes or corrections you may have for the file.

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While a professional graphic designer that understands your brand and product is key for good product label design, it does not mean that you need an in-house design team.

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